Home > The Many Uses for your Squidoo Lens

The Many Uses for your Squidoo Lens

On the surface, Squidoo.com may look like a free way to create a minisite and share information with others. In its simplest form, that is exactly what it is. But there are a lot of other ways you can benefit from having a Squidoo lens.

First Page on Google

One of the big perks is that Squidoo lenses tend to do well on Google, especially if you optimize for a certain keyword. For example, I have a lens that is optimized for the keyword “make money writing”. It spends a lot of time on the first page now and the rest of the time is spent on the second page.

In order to get your lens on the first page you need to do several things. Here is a short list:

• Do some keyword research and make sure they are in the URL.
• Put the keyword in the main page title and then scatter it throughout the page.
• Make sure you have 4 modules at the minimum. The more modules you have, the better.
• Update it often. In the beginning, you will need to update it every day. Small changes count, such as deleting a sentence.
• Promote your lens whenever you can.

Newsletter Subscribers

You can use your lens to get newsletter subscribers. You can put your subscriber box in one of the text modules. This requires that you use an “iframe” command. You can find some information online on how to do that. Or, click on my link at the end of this post and I’ll send you some information.

Affiliate Marketing

I promote affiliate programs on my lenses. In the month of June, I made around $40. Yes, you can make money through the modules on Squidoo, but you can make a lot more if you sign up for the affiliate programs yourself and add them to your lens.

Show That you are an Expert

Another thing that a lens does is that it shows you are an expert at a particular subject. If you want to develop a reputation that you know a lot about something, you can research it and create a lens. This is a tool that you can use for self promotion.

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Katherine Huether is a freelance writer who loves creating Squidoo lenses. To view a list of her lenses visit http://www.squidoo.com/kathography

You might also enjoy:

• How To Promote Yourself With Squidoo
• If You Squidoo, I Want You
• Business Promotion On Squidoo

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