promotion

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I’ve been writing about promotion since 2005 and over that time, I’ve learned a lot about the topic.  Many people think Self Promotion: What’s The Point? My question to you is Are You Invisible? If you are then it’s time to find out about How To Build Your Own Buzz. ...

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I’ve been thinking for a while of running a competition on this blog, and a recent offer from UPrinting has given me the chance to do just that. So I now present (drumroll, please): the Get Paid To Write Online comment competition. The rules are simple. 1. Leave a comment ...

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As a writer, I am often frustrated when promoting my work on the social bookmarking sites. Many of the sites don’t have specific categories for writing, and they certainly don’t have sub categories that relate to the writing business. If you’ve ever tried to decide where to put one of your ...

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The other day I asked whether you were invisible as a freelance writer. While invisibility is undesirable, being too visible is also a problem. What do I mean by that? Deb Ng explained it best when she said that online is forever.  It’s great to participate on blogs, forums and social networking sites, ...

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When I started out as a freelance writer I was invisible – and that’s not a good thing to be. At the time I had years of writing experience, published clips in magazines and years of experience teaching journalism, but no one had ever heard of me. Many new freelance ...

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A recent gig creating lenses for a client reminded me of how useful Squidoo can be for self promotion. I have to be honest: although I have eight lenses, I don’t promote them very much so I don’t get the full Squidoo promotional juice. In spite of that, at least ...

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Today I’m going to talk about traffic widgets. These are little snippets of code that you put on your website, perhaps in your sidebar, to bring traffic to your site. This a free way to promote your site. There are dozens of traffic building widgets out there and I have tried ...

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If you’re promoting yourself as a writer, then you can’t ignore social networking. The question is where to start and which sites to choose. I am not going to pretend that I could ever answer this question to everyone’s satisfaction, so instead I’ll tell you about the sites I use ...

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In the first part of this series I suggested that writers start a blog as a virtual shop window for their writing services. If you’ve done that, then you are now part of the blogosphere, and there’s more to participating in it than simply having a blog. Blogging is all ...

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Social bookmarking is another free self promotion technique that writers can use effectively. It’s also an excellent way of keeping track of your writing research, though I won’t say much about that here. If you’re interested I wrote a post on Why Writers Should Use Social Bookmarking which explains that ...

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I can’t talk about promotion without mentioning one of my favorite ways to promote – through article marketing. I’ve heard people criticize it, but I have found it an effective and free way to promote my writing services. The only investment you need to get started is the time it ...

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Once you’ve got a virtual shop window for your writing services, it’s time to let people know it’s there. One effective way you can promote yourself is to use forums. There are thousands of forums on any topic you can imagine, so it won’t be hard to find one. As ...

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One of the first things to address when promoting yourself as a freelance writer is having somewhere where people can find you. These days, that means having a web presence – and that doesn’t have to cost you anything. My preferred method is to get a blog, because you don’t ...

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I often get questions from new writers about how to get the word out that they are there and available for writing work. This topic has been coming up a lot recently, so even though it’s been covered before, I thought it was time to revisit it. From my experience, ...

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If you’re working as a freelance writer, then you should be promoting yourself. You might wonder whether you have the time and money to undertake promotional activity, and whether there’s any point. I can tell you, from my own experience, that there IS a point. Promoting yourself will help you ...

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You can file this under ‘things I didn’t do when I should have’. I heard about RSSHugger months ago and somehow I never got around to signing up. The premise is simple. For the price of a review on your blog, you get a page where you can promote your ...

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What’s your online personality? Do people really get a good idea of who you are from your site, blog and interactions in the blogosphere? I don’t often have face to face meetings any more. I talk to most of my clients by email, IM or Skype. That has to be ...

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Catherine asks What did you find most difficult when you first began freelancing? And how did you overcome that difficulty? When I went freelance, I faced two issues. One was a lack of contacts. The other was a lack of recent clips. While I’d been lecturing, I’d done the occasional ...

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