web content writing

Any copywriter needs to be able to flit between different styles when needed. Sometimes a client will ask for a personal, light hearted blog while others might want a serious, professional piece. Being able to switch between these styles is an important skill and also lends a bit of extra ...

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by Jocelyn Anne With the wealth of content on the web these days (beyond human comprehension or imagination, I think), it becomes imperative to know the secrets and tricks to capturing a reader and making them your newest, biggest fan for life. If your title is boring, your paragraphs long ...

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by Christian Arno Writing content that is both reader and search engine friendly can be a bit of a juggling act. These two aspects of web writing are certainly not mutually exclusive, but getting the balance right can be tricky. With the vast amount of content on the web clamouring ...

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If you’ve been following me on Twitter or Facebook, by now you will know that I’ve landed a gig writing occasionally for the Quips and Tips blog network.  This writing gig was a gift to myself and although it’s a paid blogging gig, the reasons I wanted to do it ...

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You’ve probably seen all the publicity about the new Yahoo! Style Guide – a guide that, according to the publishers, is ‘the first of its kind to address questions about online writing’. I got the chance to look at a review copy and it certainly covers a lot of ground ...

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Oh joy! Another book from James Chartrand — I could hardly wait to open my review copy. Write For the Web is an 86 page e-book which answers new freelance writers’ questions about writing web content and launching successful freelancing careers. It’s written in James’s no-nonsense style and is divided ...

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