Are You Doing Risk Management in Your Writing Biz? You Need To.

by Dana Prince on April 8, 2010 · 7 comments

in writing business

Minimise Risk in Your Writing Business

Freelance writers wear many hats as self-employed people. One important hat to don on occasion is the risk management hardhat. Most businesses have a risk management department that attempts to mitigate risks. Especially when your earnings are not mere hobbyist earnings… you need to seriously consider doing the same — to protect yourself.  Here are some areas to consider:

How much money have you got out in receivables right now?

Are you keeping close enough tabs on the money owed to you? The best way to minimise cash flow crunches of your own is to stay on top of things at all times. I keep a list of overdue invoices and follow up regularly until I’m paid. I’m also very careful about setting terms with new clients to protect myself.

What’s your payment policy?

Is there room in your payment policy for substantial loss? Too many freelance writers only set a policy after a substantial loss has taught them a lesson. And far too many break their own rules and open themselves up to potential loss (I did this myself recently and regret breaking my own rule! Lesson learned). By at least requiring a deposit from new clients or clients with a lousy payment history, you minimise risk. It’s fine to put clients on terms once they’ve proven they’re trustworthy but even then you need to closely watch your receivables to make sure you have a constant flow of cash coming in and to make sure that you don’t let one client get too far in debt with you. If you sense potential danger on the horizon, act fast to protect yourself!

How much of your income comes from one source?

While it’s great to have a steady client that pays great and keeps you busy, what would happen to your business and your earnings  if they suddenly stopped doing business with you? Would you be able to rebound quickly? Most freelancers would agree that you need to not only diversify your income sources but you need to have a Plan B “just in case”. Do you have a backup source for work if the main egg in your basket slows, halts, or goes belly up and can’t pay? Do you have cash reserves in case someone who owes you a substantial amount takes longer to pay than usual?

Is Your Writing Business Green?

Are you green in that you’re new? You’ll want to learn from the pros regarding risk management ASAP. Are you green in terms of being sustainable? That’s what you want!

Looking at your freelance writing career as a business will help you with business continuity and sustainability. Risk management is vital! There will be times when you wear a salesperson’s hat to wow a new prospect, a collection agent’s hat when clients get tardy with payments, and even a drill sergeant’s helmet (to kick yourself in the butt when you’d rather be surfing than writing or to be tough on clients because you need to be). Make sure you set your own risk management policies with rules that you’ll always follow to reduce risk and maximise profitability.

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Dana Prince is a writer, web marketing consultant, and prolific blogger. She’s so prolific that she’s actively seeking a 12-step program for blogoholics. (Really, she's only pretending to seek such a program. Mostly, she just likes to talk about her addiction.)

Dana has written 43 awesome articles for us at Get Paid to Write Online

Twitter: @danaprince | Facebook

{ 7 comments }

Jenn Mattern
Twitter:
April 8, 2010 at 07:34

Great tips! I’d add to consider insurance — insurance in case you get sick or injured and need medical attention before you can get back to work, insurance for any long-term work absence due to longer-term illness where you need to make up for lost income, and insurance against things like intellectual property and libel / defamation suits. A lot of writers don’t really think about insurance as being a necessity; especially the last one. But you could face a suit that puts you out of business at any time (valid or not, it’ll still cost a pretty penny).
.-= Jenn Mattern´s last blog ..Giving Up What’s Left of You to be a WAHM =-.

Dana Prince
Twitter:
April 8, 2010 at 08:32

Thanks, Jenn. You’re absolutely right about insurance, especially in case someone sues you for something you’ve written. I don’t currently have it but am interested in hearing about it from those who do. What are premiums like for insuring your writing business?

Dan Smith April 8, 2010 at 17:45

I’d just like to stress the importance of the third point and diversifying your income.

I remember when I first started freelancing and I made the (disastrous) mistake of having only two clients, one of which made up around 90% percent of my income. Needless to say, this went bottoms up and when they pulled out, I was up the proverbial creek without a paddle.

Today, however, I don’t diversify my income / clients a lot, but I’ve got a lot of contingency plans in place that I can fall back on should my main clients not need my services anymore.
.-= Dan Smith´s last blog ..Featured Blog – Directory Journal’s Internet Marketing, Social Media and SEO Blog =-.

Dana
Twitter:
April 8, 2010 at 18:40

Thanks, Dan. I agree wholeheartedly. A contingency plan is really important. Writing friends can be great help in that regard and although not everyone will agree, so can content companies that allow you to pick and choose work volume. It may be lower paid to work for a content company but if you’re in a pinch, many of them will enable you to earn money each day with swift payouts.
.-= Dana´s last blog ..How to Stop Freelancing on the Weekends =-.

Dan Smith April 9, 2010 at 04:28

Exactly – I’m signed up to Demand Studios and although I’ve only sparsely used them, it’s comforting to know that if everything went awry one month, I’ve got something I can fall back on to help me pay the bills.

I’m not for writers spending all of their time writing for content mills, but I do think that they can have their uses in some instances. A ‘last resort’ type of situation.
.-= Dan Smith´s last blog ..Featured Blog – Directory Journal’s Internet Marketing, Social Media and SEO Blog =-.

Dana
Twitter:
April 9, 2010 at 08:37

That’s exactly why I signed up with DS, Dan.
Having a support system of writer friends is smart, too. That way if you’re having problems you can reach out for job leads or for overflow work. I’ve done both (and returned the favour) and it’s been really helpful at times as well as nice to be able to help someone else.
.-= Dana´s last blog ..How to Stop Freelancing on the Weekends =-.

Kimberly April 9, 2010 at 23:40

Great tips, Dana. I second your advice against relying too much on one steady client. You just never know…
.-= Kimberly´s last blog ..Catching Up is Hard to Do =-.

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